Research Products & Services
Easily find our research-based products and services below by selecting a sort method that fits your needs. If you need further assistance contact an IDC Korea Sales at +82-2-550-4317 or email: jajeong@idc.comResearch By Technology Area
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Coverage:
Global IT Advisor- Investment Research Services
- IRS Select
- IT Advisory Tools
- Private Vendor Watch Service
IDC's Access services are designed to save you time and provide you with answers when you need them. You receive a personable, responsive, and rich experience that addresses your IT research needs. Clients have access to dedicated analyst-account managers, inquiry hours, and several web conferences and live events throughout the year.
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Coverage:
- Infrastructure Hardware
- Software
IDC's Channel research offers global insight and counsel of experienced analysts to help vendors and resellers design and implement effective channel strategies.
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Coverage:
- Broadband
- Digital Marketplace
- Personal Computing
- Multiscreen Experience
- Connected Home
- Application Development Ecosysytem
IDC examines consumer markets by devices, applications, networks, and services to provide complete solutions for succeeding in these expanding markets. IDC's consumer knowledge is far reaching with comprehensive research services that cover all major geographies, device platforms and technologies, and service or subscription offerings. Through interviews and surveys in distinct areas such as gaming, audio, video, home networking, automotive, and broadband, IDC provides insights on buyer requirements, as well as applications and services, technology awareness, branding, usage patterns, and buying intentions. For more than a decade, consumer market leaders have turned to IDC for advice on how to grow their business, increase revenues, launch new products, and win more market share.
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Coverage:
- Cloud Computing
- Datacenter
- Security
- Servers
- Storage
- Technical Computing
- Virtualization
- Infrastructure software
IDC examines infrastructure hardware markets to provide a holistic view of the technologies, solutions, and trends impacting the changing enterprise. IDC's Infrastructure Hardware team delivers in-depth, global market intelligence derived from rigorous primary research and extensive end-user surveys. From datacenter energy management to enterprise adoption of public cloud storage to technical server market dynamics, IDC provides you with the core research assets necessary for meeting your most important business growth objectives
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Coverage:
- Worldwide IT Spending Patterns: The Worldwide Black Book
- Worldwide IT Spending Patterns: The Worldwide Channel Black Book
- Worldwide IT Spending by Company Size: The Worldwide Enterprise Black Book
- Europe, Middle East and Africa ICT Spending Database
- Latin America IT Spending Patterns: The Latin America Black Book
- Japan IT Spending Patterns
- Asia/Pacific IT Spending and User Segmentation
IDC's IT Overview offerings provide customers with a broad understanding of IT spending patterns and market trends at the worldwide, regional and country levels. These data-intensive programs aggregate top-level intelligence to provide invaluable analysis regarding the impact of economic trends on both current and future IT spending in the hardware, software, IT services and telecommunications markets. Through rigorous IDC research methods, these programs ultimately help customers navigate the ever-changing landscape of the ICT market.
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Coverage:
- Smart Fair Market Value
- Smart Analysis
- Smart Buy
- Smart Index
IDC Advisory Tools form a growing set of solutions designed to ensure that your technology purchasing and deployment decisions are optimized. IDC has been the pioneer in developing these valuable tools and is the unmistakable leader in the industry for a rigorous, fact-based approach to facilitating IT decision making. Our mission is to turn your IT expenditures into sound investments.
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Coverage:
- CMO Advisory Service
- Emerging Vendor Program
- Sales Advisory Service
IDC's Executive Advisory Group provides Marketing and Sales Executives with critical insights and research-based information to plan investments, prepare operations, mobilize resources and measure results.
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Coverage:
- Competitive Pricing
- Price Benchmarking
- Technology Valuation Services
- Real-Time Pricing
- Historical Pricing
IDC's pricing evaluation services provide IT manufacturers with the intelligence and analysis necessary to create winning price and product positioning strategies. Clients access real-time list, street, and cost pricing and specifications.
IDC is uniquely positioned in providing:
Reliable pricing intelligence built from strong sourcing relationships with vendors, resellers, distributors, lessors and corporate IT buyers. An analyst team with the skills and data needed to build accurate product comparisons.Detailed pricing analysis tools.
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Coverage:
- BuyerPulse Services Deals
- Business and IT Consulting
- Cloud Services
- HR and Talent Services
- Outsourcing
- Support and Training
- Systems Integration
IDC's global services research team - along with our robust forecasting methods and processes - provide an unbiased competitive analysis of service providers and supplies benchmarks for performance and strategic direction. IDC's services research assists IT and service providers with:
Deal tracking and competitive market sharesAn understanding of key criteria for success in application, business process and IT outsourcingA thorough understanding of who is winning contracts and whyAn understanding of the impact of emerging technologiesKnowledge about changing customer priorities and acceptance of new delivery models
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Coverage:
- SMB end-user buying behavior
- SMB competitive landscape
- SMB needs - products and implementation
- Existing and emerging SMB opportunities
IDC's extensive small and medium-sized business (SMB) technology market research provides in-depth intelligence and analysis on this ever changing SMB market landscape. Grounded in comprehensive primary research and unmatched methodological rigor, IDC 's SMB research can help technology vendors understand the adoption plans of SMBs, take advantage of emerging partnering opportunities, and create valuable messaging and positioning that will resonate most clearly with their SMB customers.
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Coverage:
- Application Development & Deployment
- Applications
- Business Intelligence
- BuyerPulse Software Deals
- Platform as a Service
- SaaS & Cloud Services
- Search and Content Technologies
- Social Solutions
- Software Channels and Alliances
- Software Licensing and Provisioning
IDC's software research provides insights and comprehensive analysis of global trends that assist vendors in determining strategic direction, go-to-market strategies, and how to build share. Across the globe, IDC's software research organization is focused on assessing market opportunities and business models for applying technology to help answer questions such as:
How fast are cloud offerings such as platform-as-a-service penetrating software markets?What are the best opportunities for social applications?What is the impact on enterprise software as the workforce becomes more mobile?How are compound products that cross software markets threatening standalone offerings?
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Coverage:
- Consumer Fixed and Mobile Services
- Devices
- Enterprise Communications Infrastructure
- Service Provider Network Infrastructure
IDC is the premier global provider of market intelligence, advisory services, and events for the Telecom and Networks sector. Its mission is to assist Telecommunications and Networking businesses, as well as the investment community, to make tactical and strategic decisions on technology and business planning. More than 150 IDC analysts provide global, regional, and local expertise on Telecom and Networks opportunities and trends in over 40 countries worldwide.
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Coverage:
- Benchmarking Metrics
- Vertical Market IT Spending
- Hardware
- Services
- Software
- Telecom/Networks
IDC's Vertical Markets research group leverages the expertise of both IDC's technology and industry analysts to offer qualitative and quantitative IT spending, vendor share and trend analysis across 18 industry and 7 company-size bands. The products quantify historical adoption, current IT budgets, project future spending and develop vendor share analysis and market entry guidance for 11 hardware, 80+ software, 14+ service and telecom/enterprise networks markets. Interlocked data enables interactive queries by region, technology, industry, company size, and by companies themselves.
Research By Industry
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Coverage:
- Clean Energy
- Intelligent Grid
- Oil & Gas
- Utilities
IDC Energy Insights´Â ¿¡³ÊÁö ¹× À¯Æ¿¸®Æ¼ »ê¾÷ÀÇ ±â¼ú ¹ßÀü ¹× ½ÃÀåÀ» ÁßÁ¡À¸·Î ¿¬±¸ Á¶»ç ¹× ÄÁ¼³Æà ¼ºñ½º¸¦ Á¦°øÇÕ´Ï´Ù. ¼ö½Ê ³â°£ÀÇ ½Ç¹« °æÇèÀ» °®Ãá Àü¹® ºÐ¼®°¡µéÀÌ °ø°ø ¼³ºñ ¹× ¿ÀÀÏ, °¡½º ºÎ¹®À» Áß½ÉÀ¸·Î ÁÖ¿ä »ç¾÷ ¹× ±â¼ú À̽´¿¡ ´ëÇÑ ½ÃÀÇÀûÀýÇÑ µ¶ÀÚÀûÀÎ ¿¬±¸¸¦ ½Ç½ÃÇÏ°í ÀÖ½À´Ï´Ù. IDC Energy Insights´Â Àü±â, °¡½º ¹× ¼öµµ »ç¾÷, IT °ø±Þ¾÷ü, µ¶¸³ÀûÀÎ Àü·Â »ý»ê¾÷ü, ¿¡³ÊÁö ¼Ò¸Å¾÷ü, ¿ÀÀÏ ¹× °¡½º ȸ»ç, Àåºñ Á¦Á¶¾÷ü, Á¤ºÎ ±â°ü, ±ÝÀ¶ ±â°ü ¹× Àü¹® ¼ºñ½º ȸ»ç µî Àü¼¼°è¿¡ ´Ù¾çÇÑ °í°´µé¿¡°Ô ¼ºñ½º¸¦ Á¦°øÇÏ°í ÀÖ½À´Ï´Ù.
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Coverage:
- Capital Markets
- Community Banking
- Consumer Banking
- Corporate Treasury
- Global Risk Management
- Insurance
- Payments
IDC Financial Insights´Â ±ÝÀ¶ ¼ºñ½º »ê¾÷ÀÌ ´ç¸éÇÏ°í ÀÖ´Â Å×Å©³î·ÎÁö À̽´ ¹× °úÁ¦¿¡ ´ëÇÑ µ¶¸³ÀûÀÎ ¿¬±¸ºÐ¼®, Ä¿½ºÅÒ ÄÁ¼³ÆÃ, ¸ÖƼŬ¶óÀ̾ðÆ®(multiclient) Á¶»ç¸¦ Á¦°øÇÕ´Ï´Ù. IDC Financial InsightsÀÇ ±Û·Î¹ú ¸®¼Ä¡´Â ÀºÇà, º¸Çè»ç, ÀÚ»ê¿î¿ë»ç, Áõ±Ç»ç¿¡ Àü·«Àû Á߿伺À» °®´Â ÅäÇȵéÀ» ´Ù·ç°í ÀÖ½À´Ï´Ù. ¹Ì±¹ »Ó¸¸ ¾Æ´Ï¶ó, ¾Æ½Ã¾Æ/ÅÂÆò¾ç, ij³ª´Ù, À¯·´, ³²¹Ì µî Áö¿ªº° ¿¬±¸Á¶»ç¸¦ ¹ÙÅÁÀ¸·Î ½Éµµ ±íÀº °üÁ¡°ú °ßÇظ¦ Àü´ÞÇÕ´Ï´Ù.
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Coverage:
- Infrastructure Strategies
- Services Delivery
- Technology Decision Support
- US Government IT Spending
IDC Government Insights´Â Àü¼¼°è¿¡ °ÉÃÄ Á¤ºÎ ¿¹»ê°ú ÁöÃâ¿¡ ´ëÇÑ ½Éµµ ±íÀº ºÐ¼®À» Á¦°øÇϸç, ÀÌ¿¡ ±â¹ÝÇÏ¿© Á¤ºÎÀÇ Å×Å©³î·ÎÁö ÁöÃâÀ» °ËÁõµÈ °íÀ¯ÇÑ ¹æ½ÄÀ¸·Î ÃßÀû, ºÐ¼®, Àü¸ÁÇÕ´Ï´Ù. IDC Government InsightsÀÇ Àü¹® ¿¬±¸¿øµéÀº Á¤ºÎ°¡ ±ÔÁ¤ÇÑ Çٽɼº°ú¿µ¿ª(key result areas)¿¡ ±â¹ÝÇÏ¿© ITÀÇ °¡Ä¡¸¦ ¸é¹ÐÈ÷ Á¶»çÇϸç, ÁÖ¿ä Á¤ºÎ Àü·«À» ÆǺ°ÇÏ°í Áß´ëÇÑ °áÁ¤ »çÇ×À» ¾Ë¾Æ³»¾î Á¤Ã¥°ú ±ÔÀ²¿¡ ³»Æ÷ÇÑ ¸ñÀûÀ» ÆľÇÇÕ´Ï´Ù. ¶ÇÇÑ Á¤ºÎÀÇ ÀÇ»ç°áÁ¤±ÇÀÚµéÀ» ´ë»óÀ¸·Î ¼³¹®Á¶»ç¸¦ ½Ç½ÃÇÏ¿© IT º¥´õµé¿¡°Ô °¡Àå È¿°úÀûÀÎ ½ÃÀå ÁøÃâ Àü·«À» Á¦½ÃÇÕ´Ï´Ù.
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Coverage:
- Clinical Development
- Connected Health
- Life Science
- Payer
- Provider
IDC Health Insights´Â ÀÇ·á ¹× »ý¸í°úÇÐ »ê¾÷ °æ¿µÁø ¹× °ü·Ã °ø±Þ ¾÷üµé¿¡°Ô ¿¬±¸ Á¶»ç ¹× ÄÁ¼³Æà ¼ºñ½º¸¦ Á¦°øÇÕ´Ï´Ù. Àüü ÀÇ·á »ê¾÷ÀÇ Value chainÀ» Æ÷ÇÔ, ½ÃÀå Ç÷¹ÀÌ¾î ¹× °ø±Þ¾÷ü, »ý¸í°úÇÐ ½ÃÀåÀ» ¸é¹ÐÈ÷ Á¶»çÇÔÀ¸·Î½á ÀÇ·á ºÎ¹® IT ÅõÀÚ¸¦ À§ÇÑ Àü·«Àû Á¤º¸¸¦ Á¦°øÇÕ´Ï´Ù. ÇØ´ç ºÎ¹® Àü¹® ¿¬±¸¿ø ¹× ÄÁ¼³ÅÏÆ®·Î ±¸¼º, IDC ÇｺÄɾî ÀλçÀÌÆ®´Â IT ¹× ºñÁî´Ï½º ´ÏÁî¿¡ °ü·ÃµÈ ´Ù¾çÇÏ°í Æø³ÐÀº ¼ºñ½º¸¦ Á¦°øÇÕ´Ï´Ù.
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Coverage:
- Operations Technologies
- Demand Management and Supply Chain
- Product Lifecycle Management
- RFID/Sensor Networks
- Risk Management
- Sustainability
- Warranty and Quality Management
IDC Manufacturing Insights´Â ºñÁî´Ï½º¿Í IT ÀÇ»ç °áÁ¤±ÇÀڵ鿡°Ô »ç½Ç ±â¹ÝÀÇ ¿¬±¸ ºÐ¼®À» Á¦°øÇÔÀ¸·Î½á Áß´ëÇÑ ºñÁî´Ï½º °áÁ¤À» Áö¿øÇÕ´Ï´Ù. ±Û·Î¹ú ¾îµå¹ÙÀÌÀú¸® ±â¾÷À¸·Î¼ Á¶¸³ Á¦Á¶, °¡°ø Á¦Á¶, ÇÏÀÌÅ×Å©/ÀüÀÚ Á¦Á¶, ¼ÒºñÀç ½ÃÀåÀÇ Á¦Ç° ¼³°è, °³¹ß, À¯Åë°ú °ü·ÃµÈ ÇÁ·Î¼¼½º¸¦ ¸é¹ÐÈ÷ ¿¬±¸ Á¶»çÇÕ´Ï´Ù. IDC Manufacturing Insights´Â ¿£µåÀ¯Àú »Ó¸¸ ¾Æ´Ï¶ó Çϵå¿þ¾î/¼ÒÇÁÆ®¿þ¾î °ø±Þ¾÷ü, Å×Å©³î·ÎÁö ¼ºñ½º °ø±Þ¾÷üµé¿¡°Ô Áß¿äÇÑ Àǹ̸¦ Áö´Ñ ¸®¼Ä¡ ¹× ºÐ¼® Á¤º¸¸¦ Á¦°øÇÏ°í ÀÖ½À´Ï´Ù.
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Coverage:
- Demand Planning and Supply Chain
- IT Infrastructure
- Merchandise Strategies
- Store, Channel and Consumer Strategies
IDC Retail Insights´Â ¼Ò¸Å»ê¾÷ ½ÃÀå ¹× Å×Å©³î·ÎÁö¿¡ ÃÐÁ¡À» µÐ ¸®¼Ä¡ ±â¹Ý ¾îµå¹ÙÀÌÀú¸® ¹× ÄÁ¼³Æà ¼ºñ½º¸¦ Á¦°øÇÕ´Ï´Ù. ±Û·Î¹ú ¼Ò½Ì ¹× °ø±Þ¸Á¿¡¼ºÎÅÍ ¼ö¿ä ±â¹Ý »óÇ° ±âȹ, ¼ÒºñÀÚ ±¸¸Å °æÇèÀ» ¾Æ¿ì¸£´Â °¡Ä¡»ç½½ Àü ¹üÀ§¸¦ ´Ù·ç¸ç, ÁÖ¿ä ºñÁî´Ï½º À̽´¿¡ ´ëÇÑ µ¶¸³ÀûÀÌ°í ½ÃÀÇÀûÀýÇÑ ºÐ¼® Á¤º¸¸¦ Á¦°øÇÏ°í ÀÖ½À´Ï´Ù. IDC Retail Insights´Â ¼Ò¸Å¾÷üµé°ú ¼Ò¸Å IT °ø±Þ¾÷üµéÀÇ ´ÏÁî¿¡ °É¸Â´Â ¸®¼Ä¡ Æ÷Æ®Æú¸®¿À¿Í ¾îµå¹ÙÀÌÀú¸® ¼ºñ½º¸¦ Àü´ÞÇÕ´Ï´Ù.
Research By Product Type
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Types of Custom Research/Consulting:
- IT Purchasing decision-making
- End-user company surveys
- End-user perception studies
- Market segmentation
- Market sizing
- Market analysis
- Market profiling
IDC ÄÁ¼³Æà ±×·ìÀº Á¤º¸Åë½Å »ê¾÷¿¡ ´ëÇÑ ÃàÀûµÈ Áö½Ä°ú °ËÁõµÈ ½ÃÀ忹Ãø ±â¹ýÀ» ±â¹ÝÀ¸·Î °í°´ÀÇ ±â¾÷°¡Ä¡ ±Ø´ëȸ¦ À§ÇÑ Àü·« ÄÁ¼³Æà ¼ºñ½º¸¦ Á¦°øÇÕ´Ï´Ù. IDCÀÇ ºñ±³¿ìÀ§ ¿ª·®ÀÎ Á¤ÇüÈµÈ ½ÃÀå Á¤º¸ Á¦°ø¸¸ÀÌ ¾Æ´Ñ, °í°´ÀÌ ¿øÇÏ´Â ºÐ¾ß¸¦ Á¶»ç ºÐ¼®ÇÏ´Â ¸ÂÃãÇü Á¤º¸¼ºñ½ºÀÇ È®ÀåµÈ °³³äÀÔ´Ï´Ù. ¸¶ÄÏ ¸®¼Ä¡, ½ÃÀåÁøÀÔÀ» À§ÇÑ Àü·«¼ö¸³, ¸¶ÄÉÆà Àü·«¼ö¸³, °æÀï¿ìÀ§ Àü·«¼ö¸³ µî°ú À̸¦ ÅëÇÑ ½Å±Ô ºñÁî´Ï½º ¸ðµ¨ °³¹ßÀÌ ÁÖ¿ä ÄÁ¼³Æà ¼ºñ½º ´ë»óÀÔ´Ï´Ù.
- ÄÁ¼³Æà ¼ºñ½º ¿ª·®:
- ½ÃÀå µ¥ÀÌÅÍ ±â¹ÝÀÇ ÄÁ¼³Æà ¼ºñ½º
- Àü¹® ÄÁ¼³ÅÏÆ®¿¡ ÀÇÇÑ Àü·«Á¦¾È Áß½ÉÀÇ ¸¶ÄÉÆÃÁ¶»ç ¹× ÄÁ¼³Æà ¼ºñ½º
- Àü¼¼°è¸¦ Ä¿¹öÇÒ ¼ö ÀÖ´Â Á¶Á÷ (50°³±¹ 700¸í ÀÌ»óÀÇ ¿¬±¸¿ø º¸À¯)
- IT ½ÃÀå ¹× ºÐ¼® Àü¹®°¡ Áý´Ü
IDC informs your organization's strategic planning process through market opportunity sizing, segmenting, and forecasting. Custom market forecasts enable internal planning discussions to migrate from "debate" to "decisions" by providing a solid framework for quantifying your current and future market opportunity.
Leverage a solid, global foundation of IDC market dataDevelop clear, well understood market definitions unique to your companyForecast emerging markets or provide custom segmentation by service, technology, vertical industry, enterprise size, region or country
Marketplace success begins (and ends) with the customer. Which customer needs are unmet or under-served? How quickly do customers plan to move to new technologies? What factors are driving and inhibiting change? How do customers perceive your offerings vis-à-vis competitive alternatives? Will specific segments respond more favorably to your messages? IDC research and analysis answers your strategic and tactical questions, and helps organizations take advantage of these opportunities.
The need to better understand the competition and quickly identify emerging opportunities to gain share is paramount. IDC provides the perspective, intelligence, and actionable recommendations required to help create programs to maximize advantages and minimize disadvantages. Detailed and current market share data to establish a baseline and measure progress from new programs, and timely insight to take corrective action, is essential to succeeding in the "new normal" industry conditions.
IDC Partnering and Alliance Consulting engagements inform your programs for recruiting, ramping and retaining partners by:
Helping organizations maximize revenue and sales opportunities with winning channel, developer, ISV, and alliance strategiesProviding guidance on the development and execution of optimal plans and programsDeveloping quantitative metrics and tools to support alignment and investmentBuilding partner guidelines and channel communication effectivenessPositioning the value proposition of partner and alliance programs to the channel ecosystem - vendor, partner, and end user
How much should we invest in Marketing? How can we assess sales productivity? What new job roles are critical for best results? IDC answers these questions by providing your organization with a custom 360 degree assessment of your sales and/or marketing -- an assessment powered by IDC's proprietary and industry-leading, database of marketing and sales performance metrics. Through the assessment process and by effectively becoming an extension of your marketing and sales teams through expert insight, benchmarking, and peer knowledge-networking, these IDC Consulting studies provide deep organizational insight that can increase your sales/marketing alignment and overall productivity
Decision-makers are overloaded with information from a variety of sources and delivered in different forms. To be heard above the noise and influence decision-making requires well-organized, compelling content delivered in the right form at the right time in the customer process. IDC can help influence how customers think about solutions and technologies, and how they think about your organization, products and services. Blending our understanding of the customer buying process, our expertise in IT solutions, and our experience with marketing programs and campaigns, IDC delivers the content and campaigns to help you reach decision-makers with the right messages.
More than ever, potential IT investments must yield a measurable and compelling ROI within a predictable payback period. IDC's Business Value practice helps to build the business case for IT investment, focusing on the key elements of business value. The research-driven analysis is based upon the experiences of specific customers that have successfully implemented the solution. This content can be delivered in various forms (ExpertROIA¢ç Calculators, White Papers and Spotlights) appropriate for each stage of the customer buying process, from early consideration to final executive approval.
Leadership is an important element of the IT vendor brand, and how customers select their technology partners. IDC empowers your Thought Leadership with projects designed to drive press activity and increase market visibility via compelling, research-driven conclusions from senior IDC analysts. IDC's Thought Leadership studies focus on a unique, emerging, or cross-technology market or topic area, and are intended to be broadly appealing to the ITC industry and the trade and/or national media. The IDC Consulting team provides end-to-end project support - from project design to understandable and defensible, media-friendly findings, supported with global, regional and local messaging through IDC's unmatched global reach.
IDC´Â Á¤º¸Åë½ÅºÎ¹® ¼¼°è ÃÖ°íÀÇ ½ÃÀåÁ¶»ç, ºÐ¼® ¹× ÄÁ¼³Æà ±â°üÀ¸·Î¼ °·ÂÇÑ ±Û·Î¹ú ³×Æ®¿öÅ©¿Í ¼ö³â°£ ¿¬±¸ ºÐ¼®À¸·Î ÃàÀûµÈ ¹æ´ëÇÑ Á¤º¸¸¦ º¸À¯ÇÏ°í ÀÖÀ¸¸ç, À̸¦ ¹ÙÅÁÀ¸·Î Àü¼¼°èÀûÀ¸·Î ¼ö¸¹Àº Àü¹® ÄÁÆÛ·±½º ¹× À̺¥Æ®¸¦ ¼öÇàÇÏ°í ÀÖ½À´Ï´Ù. ÀÌ·¯ÇÑ °æÇè°ú ³»¿ëÀ» ¹ÙÅÁÀ¸·ÎÇÑ IDCÀÇ ÄÁÆÛ·±½º ¹× À̺¥Æ®´Â ´Ü¼øÇÑ Á¦Ç° È«º¸¸¦ À§ÇÑ ÀϹÝÀûÀÎ ¼¼¹Ì³ª¿¡¼ ¹þ¾î³ª IDCÀÇ ºê·£µå¸¦ ÀÌ¿ë, Ÿ±ê °í°´À» ´ë»óÀ¸·Î ÇØ´ç ±â¾÷ÀÇ °¡Ä¡¸¦ È¿°úÀûÀ¸·Î Àü´ÞÇÕ´Ï´Ù. Áï, ¾÷üÀÇ Àü·«°ú ºñÀüÀ» Á¦½ÃÇÒ »Ó¸¸ ¾Æ´Ï¶ó, ½ÃÀå ºÐ¼® Á¤º¸¿Í ½ÇÁúÀûÀÎ »ç·Ê ºÐ¼® µîÀ» ÇÔ²² Á¦½ÃÇÔÀ¸·Î½á Âü¼®ÀÚµéÀÇ ¸¸Á·µµ¸¦ ³ôÀÌ°í ³ª¾Æ°¡ °í°´°úÀÇ °ü°è ¹ßÀüÀ» À̲ø¾î³¿À¸·Î½á ¼º°øÀûÀÎ ºñÁî´Ï½º ±âȸ¸¦ ¹ß±¼Çϵµ·Ï ÇÕ´Ï´Ù.
Value for Attendees:
Çѱ¹ IDCÀÇ À̺¥Æ®¿¡¼´Â °¢ ±â¾÷ÀÇ °áÁ¤±ÇÀÚ¿Í ½Ç¹«ÀÚµéÀÌ Âü¼®ÇÏ¿© ½ÃÀå Àü¸Á¿¡ ´ëÇÑ IDCÀÇ ºÐ¼®°ú °¢ ÇØ´ç ºÐ¾ßÀÇ ¼±µÎ±â¾÷¿¡¼ Á¦°øÇÏ´Â À¯ÀÍÇÑ ¼Ö·ç¼Ç ¹× ±â¼ú ¼Ò°³¸¦ ¹ÞÀ» ¼ö ÀÖ½À´Ï´Ù. ¶ÇÇÑ, °¢ ºÐ¾ßÀÇ Àü¹®°¡µé°ú ³×Æ®¿öÅ·À» ÇÒ ¼ö ÀÖ´Â ±âȸ°¡ ÁÖ¾îÁö¸ç, µ¥¸ð¸¦ ÅëÇØ ÃֽŠ±â¼ú¿¡ ´ëÇÑ »ý»ýÇÑ ¼Ò°³¸¦ ¹ÞÀ» ¼ö ÀÖ½À´Ï´Ù.
Value for Sponsors:
½ºÆù¼·Î Âü¿©ÇÑ ¾÷ü´Â Asia Pacific Áö¿ª¿¡ °ÉÄ£ ´Ù¾çÇÑ ÇÁ·Î¸ð¼ÇÀ» ÅëÇØ È¸»çÀÇ À̸§°ú ·Î°í, ºê·£µå¸¦ È«º¸ÇÏ´Â ±âȸ¸¦ °®°Ô µÇ¸ç, °¢ ±â¾÷ÀÇ ½Ç¹«Áø°ú IT °áÁ¤±ÇÀڵ鿡°Ô ÀÚ»çÀÇ ¼Ö·ç¼Ç°ú ±â¼úÀ» È¿°úÀûÀ¸·Î ¼³¸íÇÒ ¼ö ÀÖ´Â ±âȸ¸¦ °®°Ô µË´Ï´Ù
IDC BriefingsÀº Çѱ¹IDC°¡ °í°´À» ÃÊûÇÏ¿© Á¤±âÀûÀ¸·Î °³ÃÖÇÏ´Â Çà»ç·Î¼, ÄÄÇ»Æà Çϵå¿þ¾î ¹× ¼ÒÇÁÆ®¿þ¾î, IT¼ºñ½º, Åë½Å µî IT ºÎ¹®ÀÇ ´Ù¾çÇÑ ÁÖÁ¦¸¦ ¼±Á¤ÇÏ¿© ÃֽŠºÐ¼® Á¤º¸¸¦ ¹ÙÅÁÀ¸·Î ½ÃÀå±Ô¸ð ¹× ÇöȲ°ú ÇâÈÄ Àü¸Á, ÁÖ¿äÀ̽´, ¾÷üµ¿Çâ µî ÇÙ½ÉÁ¤º¸¸¦ Á¦°øÇÕ´Ï´Ù.
Directions´Â IDC°¡ ¸Å³â °³ÃÖÇÏ´Â IT Àü¹® ÄÁÆÛ·±½º·Î¼, IDCÀÇ Æø ³ÐÀº ½ÃÀåÁ¶»ç ¹× 40³â ÀÌ»óÀÇ ¿¬±¸ ºÐ¼®À¸·Î ÃàÀûµÈ Á¤º¸¸¦ ¹ÙÅÁÀ¸·Î, Àü¼¼°è IT »ê¾÷ÀÇ ÇöȲ°ú Àü¸Á, ¹ßÀü ¹æÇâ µîÀ» Á¦°øÇÏ´Â Çà»çÀÔ´Ï´Ù. ¹Ì±¹À» ½ÃÀÛÀ¸·Î Àü¼¼°è ÁÖ¿ä ±¹¿¡¼ ÁøÇàµÇ¸ç, IDCÀÇ ±Û·Î¹ú ¿¬±¸¿øµéÀÌ Âü¿©ÇÏ¿© ºñÁî´Ï½º Àü·«¿¡ ÇÊ¿äÇÑ ÅëÂû·Â°ú À¯¿ëÇÑ Á¤º¸¸¦ Á¦°øÇÕ´Ï´Ù.
IDC ¿¬±¸¿øµéÀº ¿ÀÇǴϾ𠸮´õ·Î¼ ´Ù¾çÇÑ IT ¹× ºñÁî´Ï½º »ê¾÷ À̺¥Æ®ÀÇ Speaker·Î °¢±¤¹Þ°í ÀÖ½À´Ï´Ù. Àü¹®°¡·Î¼ ±×µéÀÌ Á¦½ÃÇÏ´Â ½ÃÀåºÐ¼® ¹× ¿¹Ãø ÀڷḦ ÅëÇØ Âü¼®ÀÚµéÀº ºñÁî´Ï½º Àü·« ¼ö¸³¿¡ ÇÊ¿äÇÑ À¯¿ëÇÑ Á¤º¸¸¦ Á¦°ø¹ÞÀ» ¼ö ÀÖ½À´Ï´Ù. IDC ¿¬±¸¿øµéÀÌ Âü¿©ÇÏ´Â À̺¥Æ®µéÀº ¾Æ·¡¿Í °°½À´Ï´Ù:
ÄÁÆÛ·±½º ¹× Æ®·¹À̵å¼îÀ¯Àú ±×·ì ¹ÌÆÃ°í°´ ¼¼¹Ì³ªVIP °í°´ Á´ãȸ ÆÄÆ®³Ê ¹ÌÆü¼ÀÏÁî ¹ÌÆó뺯´ãÈ (fireside chat) µî
IDC events deliver dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions.
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Coverage:
- Global GMS Offerings
- Marketing ROI
- Market Trends + Innovations
- Role-Based Solutions
IDC's Global Go-To-Market Services´Â IDCÀÇ ÄÁÅÙÃ÷¿Í ¼ºñ½º¸¦ ¸¶ÄÉÆà ¸ñÀûÀ¸·Î ÀÌ¿ëÇÒ ¼ö ÀÖµµ·Ï Áö¿øÇÏ´Â IDCÀÇ ÅëÇÕ ¸¶ÄÉÆà ÇÁ·Î±×·¥ÀÔ´Ï´Ù. IDCÀÇ ±¤¹üÀ§ÇÑ ¸®¼Ä¡ Á¤º¸¸¦ È°¿ëÇÏ¿© ¼º°øÀûÀÎ ½ÃÀå ÁøÀÔ°ú ºñÁî´Ï½º È®´ë¿¡ ÇÊ¿äÇÑ Á¤º¸¸¦ ¼±ÅÃ, È¿À²ÀûÀ¸·Î ÀÌ¿ëÇÒ ¼ö ÀÖÀ¸¸ç Thought leadership¿¡ ±â¹ÝÇÑ IDCÀÇ ±Û·Î¹ú ºê·£µå¸¦ ÅëÇØ °í°´ ¹× ÆÄÆ®³Ê»ç¿Í º¸´Ù È¿°úÀûÀ¸·Î Ä¿¹Â´ÏÄÉÀÌ¼Ç ÇÒ ¼ö ÀÖµµ·Ï Áö¿øÇÕ´Ï´Ù
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Coverage:
- Channels
- Clients & Mobility
- Consumer
- Energy
- Financial
- Government
- Information Infrastructure
- Infrastructure Hardware
- IT Overview
- Manufacturing
- Marketing & Sales Operations
- Retail
- Services
- Small & Medium Business
- Telecom & Networks
- Vertical Markets
IDC Multiclient studies´Â ƯÁ¤ ÁÖÁ¦¿¡ ´ëÇØ °ü½É ÀÖ´Â ¼Ò¼ö °í°´À» À§ÇÑ Ä¿½ºÅÒ ÇÁ·ÎÁ§Æ®·Î¼ ¸Å¿ì ´Ù¾çÇÑ ¿µ¿ª¿¡ °ÉÃÄ ÁøÇàµÇ°í ÀÖ½À´Ï´Ù. ±¤¹üÀ§ÇÑ ±âÃÊ Á¶»ç¸¦ ¹ÙÅÁÀ¸·Î ±â¼ú Æ®·»µå ¹× µµÀÔ µî¿¡ ´ëÇÑ ´Ù°¢ÀûÀÎ ºÐ¼®À» Á¦°øÇÏ°í, ¼ö½Ê ³â°£ ÃàÀûµÈ ¸®¼Ä¡ ³ëÇÏ¿ì¿Í Àü¹® ÄÁ¼³ÆÃÀÇ °áÇÕÀ» ÅëÇØ °í°´ÀÌ ÇÊ¿ä·Î ÇÏ´Â ±íÀÌ ÀÖ´Â Á¤º¸¿Í Àü¸ÁÀ» Á¦°øÇÕ´Ï´Ù
IDCÀÇ ¸®¼Ä¡ ¿¬±¸º¸°í¼´Â º¥´õ ÇÁ·ÎÇÊ, Á¡À¯À² ¹× ½ÃÀå Àü¸Á µîÀ» ¾Æ¿ì¸£´Â ÃֽŠ»ê¾÷ ´º½º¿Í Æ®·£µå, ºÐ¼® Á¤º¸¸¦ Á¦°øÇÕ´Ï´Ù. Àü¼¼°è 110¿©°³ ±¹°¡¿¡ 1,000¸í ÀÌ»óÀÇ ½ÃÀå ºÐ¼® Àü¹®°¡¸¦ µÎ¾î ·ÎÄà ¹× ±Û·Î¹ú ºÐ¼®À» Á¦°øÇÕ´Ï´Ù.
IDC is the premier global provider of market intelligence, advisory services, and events for the Telecom and Networks sector. Its mission is to assist Telecommunications and Networking businesses, as well as the investment community, to make tactical and strategic decisions on technology and business planning. More than 150 IDC analysts provide global, regional, and local expertise on Telecom and Networks opportunities and trends in over 40 countries worldwide.
IDC examines consumer markets by devices, applications, networks, and services to provide complete solutions for succeeding in these expanding markets. IDC's consumer knowledge is far reaching with comprehensive research services that cover all major geographies, device platforms and technologies, and service or subscription offerings. Through interviews and surveys in distinct areas such as gaming, audio, video, home networking, automotive, and broadband, IDC provides insights on buyer requirements, as well as applications and services, technology awareness, branding, usage patterns, and buying intentions. For more than a decade, consumer market leaders have turned to IDC for advice on how to grow their business, increase revenues, launch new products, and win more market share.
IDC's IT Overview offerings provide customers with a broad understanding of IT spending patterns and market trends at the worldwide, regional and country levels. These data-intensive programs aggregate top-level intelligence to provide invaluable analysis regarding the impact of economic trends on both current and future IT spending in the hardware, software, IT services and telecommunications markets. Through rigorous IDC research methods, these programs ultimately help customers navigate the ever-changing landscape of the ICT market.
IDC examines infrastructure hardware markets to provide a holistic view of the technologies, solutions, and trends impacting the changing enterprise. IDC's Infrastructure Hardware team delivers in-depth, global market intelligence derived from rigorous primary research and extensive end-user surveys. From datacenter energy management to enterprise adoption of public cloud storage to technical server market dynamics, IDC provides you with the core research assets necessary for meeting your most important business growth objectives.
IDC Energy Insights research services deliver relevant, accurate and insightful analysis across multiple technology and business disciplines within the energy industry, including:
Clean energyIntelligent gridOil and gasUtilitiesIT spending and trendsVendor assessments
IDC Financial Insights research services deliver relevant, accurate and insightful analysis across multiple technology and business disciplines within financial services, including:
BankingCapital marketsCorporate treasury servicesFinancial servicesInsurancePaymentsRisk managementIT spending and trendsVendor assessments
IDC Government Insights advisory services deliver relevant, accurate, insightful and innovative research and analysis across multiple technology and business disciplines within the government industry, including:
Technology decision support for governmentMarket decision support for industryInfrastructure strategiesIT opportunitiesServices deliveryUS Government IT spending and trendsProve IT case studies
IDC Health Insights research services deliver accurate, timely, and insightful analysis of the technology related issues facing the healthcare and life science industries today, including:
IT spending and trendsPayer IT strategiesProvider IT strategiesLife science clinical development strategies and technologiesLife science business systems strategiesVendor assessments
IDC Manufacturing Insights research services deliver accurate, timely, and insightful analysis of the technology related issues facing the manufacturing industry today, including:
IT and Operations Technology StrategiesIT spending and trendsProduct lifecycle strategiesSupply chain strategiesAsset-oriented value chainBrand-oriented value chainEngineering-oriented value chainTechnology-oriented value chainVendor assessments
IDC Retail Insights provides research-based advisory services and custom research focused on market and technology developments in the retail industry, covering the entire retail value chain - from global sourcing and supply chain to demand-based merchandise planning, straight through to the consumer shopping experience - providing independent, timely, and relevant analysis focused on key business issues. IDC Retail Insights provides a portfolio of research and advisory services that are relevant to the needs of retailers and retail IT suppliers.
Retail technology directionsConsumer shoppingRetail industry segments and trendsIT spending and trendsVendor assessments
IDC's global services research team - along with our robust forecasting methods and processes - provide an unbiased competitive analysis of service providers and supplies benchmarks for performance and strategic direction. IDC's services research assists IT and service providers with:
Deal tracking and competitive market sharesAn understanding of key criteria for success in application, business process and IT outsourcingA thorough understanding of who is winning contracts and whyAn understanding of the impact of emerging technologiesKnowledge about changing customer priorities and acceptance of new delivery models
IDC's software research provides insights and comprehensive analysis of global trends that assist vendors in determining strategic direction, go-to-market strategies, and how to build share. Across the globe, IDC's software research organization is focused on assessing market opportunities and business models for applying technology to help answer questions such as:
How fast are cloud offerings such as platform-as-a-service penetrating software markets?What are the best opportunities for social applications?What is the impact on enterprise software as the workforce becomes more mobile?How are compound products that cross software markets threatening standalone offerings?
IDC's Vertical Markets research group offers qualitative and quantitative IT spending, vendor share and trend analysis across 18 industry and 7 company-size bands. Interlocked data enables interactive queries by region, technology, industry, company size, and by companies themselves. Data includes technology forecasts; vendor share analysis; purchasing behavior and priorities of the world's largest companies; IT spending trends and future investment priorities; and historical technology adoption, IT intensity and propensity to spend, usage patterns, and go-to-market strategies.
Subscription Services´Â ±¹³» IT ¹× Åë½Å ½ÃÀå¿¡ ´ëÇÑ Á¤±Ô ¸®¼Ä¡ ÇÁ·Î±×·¥À¸·Î¼, ÇØ´ç ºÐ¾ß¿¡ ´ëÇÑ ½ÃÀå ºÐ¼® ¹× ÇâÈÄ Àü¸ÁÀ» ´ãÀº »ó¼¼ÇÑ Á¤º¸¸¦ ¿¬°£ ÀÏÁ¤¿¡ µû¶ó ¾÷µ¥ÀÌÆ®ÇÏ¿© Á¦°øÇÏ°í ÀÖ½À´Ï´Ù. IDCÀÇ Áö¼ÓÀûÀÎ ºÐ¼®Á¤º¸¸¦ ÅëÇØ °í°´µéÀº ½ÃÀåÀÇ »óȲ°ú ÃßÀ̸¦ ÇÑ´«¿¡ ÆľÇÇÏ°í ÃÖ½ÅÀÇ À̽´µéÀ» ¾÷¹«¿¡ ½Å¼ÓÇÏ°Ô ¹Ý¿µÇϸç, »ç½Ç ±â¹ÝÀÇ Àå/´Ü±â °æ¿µ°èȹ ¹× ¸¶ÄÉÆÃÀü·«À» È¿°úÀûÀ¸·Î ¼ö¸³ÇÒ ¼ö ÀÖ½À´Ï´Ù. Çѱ¹IDC°¡ Á¦°øÇÏ´Â Á¤±Ô ¸®¼Ä¡ ÇÁ·Î±×·¥ IDCÀÇ CIS(Continuous Intelligence Services) ÇÁ·Î±×·¥Àº ºÐ±âº° ¶Ç´Â ¹Ý±âº°·Î Á¦°øµÇ´Â Á¤±Ô ¸®¼Ä¡ ÇÁ·Î±×·¥À¸·Î¼, ÇØ´ç ºÐ¾ß¿¡ ´ëÇÑ ½ÃÀå ºÐ¼®°ú ÇâÈÄ Àü¸Á¿¡ ´ëÇÑ »ó¼¼ÇÑ Á¤º¸¸¦ Áö¼ÓÀûÀ¸·Î ¾÷µ¥ÀÌÆ®ÇÏ¿© Á¦°øÇÕ´Ï´Ù. Çѱ¹IDC¿¡¼´Â Á¦°øÇÏ´Â Á¤±Ô ¸®¼Ä¡ ÇÁ·Î±×·¥Àº ´ÙÀ½°ú °°½À´Ï´Ù.
Korea ICT Market ¼ºñ½º´Â ÄÄÇ»Æà Çϵå¿þ¾î, ¼ÒÇÁÆ®¿þ¾î, ¼ºñ½º, Åë½ÅºÎ¹® µî Çѱ¹ IT(Information Technology) ¹× CT(Communication Technology) ½ÃÀå¿¡ ´ëÇÑ Æ÷°ýÀûÀÎ ºÐ¼®À» Á¦°øÇÕ´Ï´Ù. ¹Ý±âº°·Î ±¹³» IT ¹× Åë½Å ½ÃÀå¿¡ ´ëÇÑ Àüü ½ÃÀå ±Ô¸ð¿Í ÇöȲÀ» ÆľÇÇÏ°í ÁÖ¿ä Á¦Ç° ¹× ¼ºñ½º, ÁÖ¿ä º¥´õÀÇ Àü·«°ú Æ÷Áö¼Å´×, ½ÃÀåÁ¡À¯À² µîÀ» ºÐ¼®Çϸç ÇâÈÄ 5 °³³âµµ Àü¸ÁÀ» ¾÷µ¥ÀÌÆ®ÇÏ¿© Á¦°øÇÏ°í ÀÖ½À´Ï´Ù. º» ¼ºñ½º´Â Àå/´Ü±â °æ¿µ°èȹ ¹× ¸¶ÄÉÆÃ, ÇÁ·Î¸ð¼Ç Àü·«À» È¿°úÀûÀ¸·Î ¼ö¸³ÇÏ¿© ±Þº¯ÇÏ´Â Çѱ¹ ICT ½ÃÀå¿¡¼ ¼º°øÀûÀÎ ºñÁî´Ï½º¸¦ À̲ø¾î ³»´Âµ¥ ÇÊ¿äÇÑ Á¾ÇÕÀûÀÎ Á¤º¸¸¦ Á¦°øÇÕ´Ï´Ù.
IDC ÀÇ Korea Personal Computing ¼ºñ½º´Â ±¹³» PC ½ÃÀå¿¡ ´ëÇÑ ÃֽŠÀ̽´ ¹× Æ®·»µå, ÁÖ¿ä Á¦Ç° ¹× º¥´õÀÇ Àü·«°ú Æ÷Áö¼Å´×, ½ÃÀåÁ¡À¯À² µîÀ» ºÐ¼®Çϸç ÇâÈÄ 5 °³ ³âµµ Àü¸ÁÀ» Á¦°øÇÕ´Ï´Ù. ¶ÇÇÑ, Æû ÆÑÅÍ, ±â¼ú µ¿Çâ, °¡°Ý °æÀï ±¸µµ µî PC ½ÃÀå Âü¿©Àڵ鿡°Ô ÇʼöÀûÀÎ ºÐ¼® Á¤º¸µéÀ» ºÐ±âº°·Î Á¦°øÇÔÀ¸·Î½á Àå/´Ü±â °æ¿µ°èȹ ¹× ¸¶ÄÉÆÃ, ÇÁ·Î¸ð¼Ç Àü·«À» È¿°úÀûÀ¸·Î ¼ö¸³ÇÒ ¼ö ÀÖµµ·Ï Áö¿øÇÕ´Ï´Ù
IDCÀÇ Korea Enterprise Systems ¼ºñ½º´Â ±¹³» ¼¹ö ½ÃÀåÀ» ºÐ±âº°·Î Àü »ê¾÷¿¡ °ÉÃÄ Æ÷°ýÀûÀ¸·Î Á¶»çÇÔÀ¸·Î½á, Àüü ¼¹ö½ÃÀå ±Ô¸ð¿Í ÇöȲÀ» ÆľÇÇÒ ¼ö ÀÖ´Â ±¸Ã¼ÀûÀÎ Á¤º¸¸¦ Á¦°øÇÏ°í ÀÖ½À´Ï´Ù. ÁÖ¿ä Á¦Ç° ¹× º¥´õÀÇ Àü·«°ú Æ÷Áö¼Å´×, ½ÃÀåÁ¡À¯À² µîÀ» ºÐ¼®Çϸç ÇâÈÄ 5 °³ ³âµµ Àü¸ÁÀ» ºÐ±âº°·Î ¾÷µ¥ÀÌÆ® ÇÏ¿© Á¦°øÇÕ´Ï´Ù. º» ¼ºñ½º´Â Àå/´Ü±â °æ¿µ°èȹ ¹× ¸¶ÄÉÆÃ, ÇÁ·Î¸ð¼Ç Àü·«À» È¿°úÀûÀ¸·Î ¼ö¸³ÇÏ¿© Çѱ¹ ¼¹ö½ÃÀå¿¡¼ ¼º°øÀûÀÎ ºñÁî´Ï½º¸¦ À̲ø¾î³»´Âµ¥ ÇÊ¿äÇÑ Á¾ÇÕÀûÀÎ Á¤º¸¸¦ Á¦°øÇÕ´Ï´Ù.
'Korea Emerging Technology' ¼ºñ½º´Â IDCÀÇ 'Thought leadership'¿¡ ±â¹ÝÇÑ ´Ù¾çÇÑ ¿¬±¸ ºÐ¼®À» ÅëÇØ IT »ê¾÷ÀÇ º¯È¸¦ À̲ø°í ÀÖ´Â À̸Ó¡ Å×Å© ºÐ¾ß¿¡ ´ëÇÑ ±íÀÌ ÀÖ´Â ½ÃÀå ºÐ¼®°ú ÀλçÀÌÆ®¸¦ Á¦°øÇÕ´Ï´Ù.
Ŭ¶ó¿ìµå ¹× °¡»óÈ, ¿£ÅÍÇÁ¶óÀÌÁî ¸ðºô¸®Æ¼, ºñÁî´Ï½º ¾Ö³Î¸®Æ½½º, Ŭ¶óÀ̾ðÆ® µð¹ÙÀ̽º, ½º¸¶Æ® ½ÃƼ µî ÇÙ½É À̸Ó¡ Å×Å© ºÎ¹®¿¡ ´ëÇÑ ±¹³» ½ÃÀå ÇöȲ ¹× ±âȸ, ÇâÈÄ Àü¸Á µîÀ» ¸é¹ÐÈ÷ »ìÆì º¾´Ï´Ù.
IDC Advisory Tools form a growing set of solutions designed to ensure that your technology purchasing and deployment decisions are optimized. IDC has been the pioneer in developing these valuable tools and is the unmistakable leader in the industry for a rigorous, fact-based approach to facilitating IT decision making. Our mission is to turn your IT expenditures into sound investments.
IDC's Executive Advisory Group provides Marketing and Sales Executives with critical insights and research-based information to plan investments, prepare operations, mobilize resources and measure results.
IDC's Pricing and Leasing analyst team provides IT Manufacturers, IT Buyers, and Leasing and Financing companies with unparalleled access to product pricing and financing intelligence. The team pioneered a number of valuable pricing tools including the SmartIndex used by hundreds of corporate and government end users as a price benchmarking standard for IT contracts and the Pricing Evaluator used by IT manufacturers to ensure the price positioning of their products in an ultra competitive market.
Covering hardware products from mainframes down to iPods as well as software and service offerings, the IDC Pricing and Finance team is committed to providing real-time and historical data on list, street, cost, promotion, fair market and secondary market pricing as well as insight on pricing and financing strategies through its worldwide family of advisory services, databases and tools.
±¹³» ¼ºñ½º ½ÃÀåÀº ÀÌÁ¦ ±× ¼ºÀå ´Ü°è¿¡ ÀÖ¾î °í¼ºÀå ½Ã´ë¸¦ Áö³ª »õ·Î¿î ±¹¸é¿¡ Á¢¾îµé°í ÀÖ½À´Ï´Ù. »ó´ëÀûÀ¸·Î °æÁ÷µÈ ½ÃÀå ±¸µµ ÇÏ¿¡¼ ½Å±Ô ½ÃÀå ±âȸ´Â Á¦ÇÑÀûÀ¸·Î ³ªÅ¸³ª°í ÀÖ°í, IT ¹ü¿ëÈ Ãß¼¼ ¼Ó¿¡¼ ¼ºñ½º ¾÷üµéÀÇ ¼öÀͼº¿¡ ´ëÇÑ ½ÃÀå ¾Ð·ÂÀº ÇÑÃþ Áõ°¡µÇ´Â µµÀüÀûÀÎ »óȲ¿¡ Á÷¸éÇÏ°í ÀÖÀ¸¸ç ½ÃÀå °æÀïÀº ´õ¿í ½Éȵǰí ÀÖ½À´Ï´Ù. IDC ÀÇ Korea Services ÇÁ·Î±×·¥Àº ½ÃÀå º¯È¿¡ ÃÊÁ¡À» ¸ÂÃß¾î ±¹³» ¼ºñ½º ½ÃÀåÀÇ ÁÖ¿ä µ¿Çâ ¹× ÇâÈÄ ¼ºÀå Àü¸Á¿¡ ´ëÇÑ »ó¼¼ÇÑ ºÐ¼®À» Á¦°øÇÕ´Ï´Ù. º» ÇÁ·Î±×·¥Àº Àüü ½ÃÀåÀ» Á¶¸ÁÇÏ´Â 1 °³ÀÇ ±âº» ¼½¼Ç°ú 4 °³ÀÇ ÁÖÁ¦º° ¼½¼ÇÀ¸·Î ±¸¼ºµË´Ï´Ù.
IDCÀÇ Korea Storage Systems ¼ºñ½º´Â ±¹³» ½ºÅ丮Áö ½ÃÀå¿¡ ´ëÇÑ Æø ³ÐÀº ÀÌÇØ¿Í »ç¾÷ Àü·« ¼ö¸³¿¡ ÇʼöÀûÀÎ º¥´õ ÇöȲ, »ê¾÷ µ¿Çâ, ½Å±â¼ú º¸±Þ ¹× ÆÄ±Þ È¿°ú, º¥´õÀÇ Àü·«Àû Á¦ÈÞ, ½ÅÁ¦Ç° µµÀÔ µî ´Ù¾çÇÑ ¸¶ÄÏ À̽´µé¿¡ ´ëÇÑ »ó¼¼ÇÏ°í ½Éµµ ±íÀº ºÐ¼®À» Á¦°øÇÕ´Ï´Ù. º» ¼ºñ½º´Â µð½ºÅ© ½ºÅ丮Áö ½Ã½ºÅÛ ºÎ¹®À» ÁÖ¿ä Á¶»ç ¿µ¿ªÀ¸·Î ÇÏ°í ÀÖ´Â °¡¿îµ¥, Å×ÀÌÇÁ ÀÚµ¿È ½Ã½ºÅÛ ¹× ½ºÅ丮Áö ¼Ö·ç¼Ç¿¡ ´ëÇÑ ¿¬±¸ ºÐ¼®À» Æ÷ÇÔÇÕ´Ï´Ù.
IDCÀÇ Korea Software ¼ºñ½º´Â ±¹³» ¼ÒÇÁÆ®¿þ¾î ½ÃÀå±Ô¸ð ¹× Àü¸Á, ±â¼ú Æ®·»µå, °æÀïÇöȲ µîÀ» ºÐ¼®ÇØ Á¦°øÇÔÀ¸·Î½á ½ÃÀå ±âȸ¸¦ Á¦½ÃÇÏ°í, ½ÃÀå Âü¿©ÀÚµéÀÇ Á¦Ç°Àü·«°ú ¸¶ÄÉÆà Àü·« ¼ö¸³ µîÀ» Áö¿øÇÕ´Ï´Ù. Àüü ¼ÒÇÁÆ®¿þ¾î ½ÃÀåÀÇ µ¿Çâ°ú º¯ÈÃß¼¼ µîÀ» Á¦°øÇÒ »Ó¸¸ ¾Æ´Ï¶ó, º¹ÀâÇÑ IT ȯ°æ °ü¸® Â÷¿ø¿¡¼ ÇâÈÄ ³ôÀº ¼ö¿ä°¡ ¿¹»óµÇ´Â ±â¾÷¿ë ¾ÖÇø®ÄÉÀÌ¼Ç ¼ÒÇÁÆ®¿þ¾î, ºñÁî´Ï½º ÀÎÅÚ¸®Àü½º ¼ÒÇÁÆ®¿þ¾î, ½Ã½ºÅÛ °ü¸® ¼ÒÇÁÆ®¿þ¾î ¹× º¸¾È ¼ÒÇÁÆ®¿þ¾î, ¾ÖÇø®ÄÉÀÌ¼Ç °³¹ß ¼ÒÇÁÆ®¿þ¾î, DBMS µî Å©°Ô 6 °³ ºÐ¾ß¿¡ ÃÊÁ¡À» µÎ¾î ´Ù¾çÇÑ ¿¬±¸ ºÐ¼®À» Á¦°øÇÕ´Ï´Ù.
IDCÀÇ Korea Networks and Communications ¼ºñ½º´Â ±Þº¯ÇÏ´Â ±¹³» ³×Æ®¿öÅ© ¹× Åë½Å ½ÃÀå¿¡ ´ëÇÑ Æ÷°ýÀûÀÎ ºÐ¼®À» Á¦°øÇÕ´Ï´Ù. ±¹³» Åë½Å ¼ºñ½º ¹× Àåºñ ½ÃÀåÀÇ ±Ô¸ð ¹× Àü¸Á, ±â¼ú Æ®·»µå, ÁÖ¿ä À̽´ µîÀ» ½Éµµ ÀÖ°Ô Á¦°øÇÔÀ¸·Î½á Åë½Å ¼ºñ½º ¾÷ü¸¦ ºñ·Ô, SI ¹× ³×Æ®¿öÅ© Àåºñ º¥´õ µîÀÇ ½ÃÀå Âü¿©ÀÚµéÀÌ ±âȸ¸¦ ¹ß±¼ÇÏ°í ¼º°øÀûÀÎ ºñÁî´Ï½º¸¦ À̲ø¾î ³¾ ¼ö ÀÖµµ·Ï Áö¿øÇÕ´Ï´Ù. Àüü Åë½Å ½ÃÀåÀÇ µ¿Çâ°ú º¯ÈÃß¼¼ µîÀ» Á¦°øÇÒ »Ó¸¸ ¾Æ´Ï¶ó, NGN ¹× µ¥ÀÌÅÍ ³×Æ®¿öÅ©, ÄÁ¹öÁöµå, Â÷¼¼´ë ½Å±â¼úµé¿¡ ÃÊÁ¡À» µÎ¾î ´Ù¾çÇÑ ¿¬±¸ ºÐ¼®À» Á¦°øÇÕ´Ï´Ù. º» ¼ºñ½º´Â Àüü ½ÃÀåÀ» Á¶¸ÁÇÏ´Â 1 °³ÀÇ ±âº» ¼½¼Ç°ú 2 °³ÀÇ ÁÖÁ¦º° ¼½¼ÇÀ¸·Î ±¸¼ºµË´Ï´Ù.
IDC's Vertical Markets research group leverages the expertise of both IDC's technology and industry analysts to offer qualitative and quantitative IT spending, vendor share and trend analysis across 18 industry and 7 company-size bands. The products quantify historical adoption, current IT budgets, project future spending and develop vendor share analysis and market entry guidance for 11 hardware, 80+ software, 14+ service and telecom/enterprise networks markets. Interlocked data enables interactive queries by region, technology, industry, company size, and by companies themselves.
IDC Energy Insights´Â ¿¡³ÊÁö ¹× À¯Æ¿¸®Æ¼ »ê¾÷ÀÇ ±â¼ú ¹ßÀü ¹× ½ÃÀåÀ» ÁßÁ¡À¸·Î ¿¬±¸ Á¶»ç ¹× ÄÁ¼³Æà ¼ºñ½º¸¦ Á¦°øÇÕ´Ï´Ù. ¼ö½Ê ³â°£ÀÇ ½Ç¹« °æÇèÀ» °®Ãá Àü¹® ºÐ¼®°¡µéÀÌ °ø°ø ¼³ºñ ¹× ¿ÀÀÏ, °¡½º ºÎ¹®À» Áß½ÉÀ¸·Î ÁÖ¿ä »ç¾÷ ¹× ±â¼ú À̽´¿¡ ´ëÇÑ ½ÃÀÇÀûÀýÇÑ µ¶ÀÚÀûÀÎ ¿¬±¸¸¦ ½Ç½ÃÇÏ°í ÀÖ½À´Ï´Ù. IDC Energy Insights´Â Àü±â, °¡½º ¹× ¼öµµ »ç¾÷, IT °ø±Þ¾÷ü, µ¶¸³ÀûÀÎ Àü·Â »ý»ê¾÷ü, ¿¡³ÊÁö ¼Ò¸Å¾÷ü, ¿ÀÀÏ ¹× °¡½º ȸ»ç, Àåºñ Á¦Á¶¾÷ü, Á¤ºÎ ±â°ü, ±ÝÀ¶ ±â°ü ¹× Àü¹® ¼ºñ½º ȸ»ç µî Àü¼¼°è¿¡ ´Ù¾çÇÑ °í°´µé¿¡°Ô ¼ºñ½º¸¦ Á¦°øÇÏ°í ÀÖ½À´Ï´Ù.
IDC Financial Insights´Â ±ÝÀ¶ ¼ºñ½º »ê¾÷ÀÌ ´ç¸éÇÏ°í ÀÖ´Â Å×Å©³î·ÎÁö À̽´ ¹× °úÁ¦¿¡ ´ëÇÑ µ¶¸³ÀûÀÎ ¿¬±¸ºÐ¼®, Ä¿½ºÅÒ ÄÁ¼³ÆÃ, ¸ÖƼŬ¶óÀ̾ðÆ®(multiclient) Á¶»ç¸¦ Á¦°øÇÕ´Ï´Ù. IDC Financial InsightsÀÇ ±Û·Î¹ú ¸®¼Ä¡´Â ÀºÇà, º¸Çè»ç, ÀÚ»ê¿î¿ë»ç, Áõ±Ç»ç¿¡ Àü·«Àû Á߿伺À» °®´Â ÅäÇȵéÀ» ´Ù·ç°í ÀÖ½À´Ï´Ù. ¹Ì±¹ »Ó¸¸ ¾Æ´Ï¶ó, ¾Æ½Ã¾Æ/ÅÂÆò¾ç, ij³ª´Ù, À¯·´, ³²¹Ì µî Áö¿ªº° ¿¬±¸Á¶»ç¸¦ ¹ÙÅÁÀ¸·Î ½Éµµ ±íÀº °üÁ¡°ú °ßÇظ¦ Àü´ÞÇÕ´Ï´Ù.
IDC Government Insights´Â Àü¼¼°è¿¡ °ÉÃÄ Á¤ºÎ ¿¹»ê°ú ÁöÃâ¿¡ ´ëÇÑ ½Éµµ ±íÀº ºÐ¼®À» Á¦°øÇϸç, ÀÌ¿¡ ±â¹ÝÇÏ¿© Á¤ºÎÀÇ Å×Å©³î·ÎÁö ÁöÃâÀ» °ËÁõµÈ °íÀ¯ÇÑ ¹æ½ÄÀ¸·Î ÃßÀû, ºÐ¼®, Àü¸ÁÇÕ´Ï´Ù. IDC Government InsightsÀÇ Àü¹® ¿¬±¸¿øµéÀº Á¤ºÎ°¡ ±ÔÁ¤ÇÑ Çٽɼº°ú¿µ¿ª(key result areas)¿¡ ±â¹ÝÇÏ¿© ITÀÇ °¡Ä¡¸¦ ¸é¹ÐÈ÷ Á¶»çÇϸç, ÁÖ¿ä Á¤ºÎ Àü·«À» ÆǺ°ÇÏ°í Áß´ëÇÑ °áÁ¤ »çÇ×À» ¾Ë¾Æ³»¾î Á¤Ã¥°ú ±ÔÀ²¿¡ ³»Æ÷ÇÑ ¸ñÀûÀ» ÆľÇÇÕ´Ï´Ù. ¶ÇÇÑ Á¤ºÎÀÇ ÀÇ»ç°áÁ¤±ÇÀÚµéÀ» ´ë»óÀ¸·Î ¼³¹®Á¶»ç¸¦ ½Ç½ÃÇÏ¿© IT º¥´õµé¿¡°Ô °¡Àå È¿°úÀûÀÎ ½ÃÀå ÁøÃâ Àü·«À» Á¦½ÃÇÕ´Ï´Ù.
IDC Health Insights´Â ÀÇ·á ¹× »ý¸í°úÇÐ »ê¾÷ °æ¿µÁø ¹× °ü·Ã °ø±Þ ¾÷üµé¿¡°Ô ¿¬±¸ Á¶»ç ¹× ÄÁ¼³Æà ¼ºñ½º¸¦ Á¦°øÇÕ´Ï´Ù. Àüü ÀÇ·á »ê¾÷ÀÇ Value chainÀ» Æ÷ÇÔ, ½ÃÀå Ç÷¹ÀÌ¾î ¹× °ø±Þ¾÷ü, »ý¸í°úÇÐ ½ÃÀåÀ» ¸é¹ÐÈ÷ Á¶»çÇÔÀ¸·Î½á ÀÇ·á ºÎ¹® IT ÅõÀÚ¸¦ À§ÇÑ Àü·«Àû Á¤º¸¸¦ Á¦°øÇÕ´Ï´Ù. ÇØ´ç ºÎ¹® Àü¹® ¿¬±¸¿ø ¹× ÄÁ¼³ÅÏÆ®·Î ±¸¼º, IDC ÇｺÄɾî ÀλçÀÌÆ®´Â IT ¹× ºñÁî´Ï½º ´ÏÁî¿¡ °ü·ÃµÈ ´Ù¾çÇÏ°í Æø³ÐÀº ¼ºñ½º¸¦ Á¦°øÇÕ´Ï´Ù.
IDC Manufacturing Insights´Â ºñÁî´Ï½º¿Í IT ÀÇ»ç °áÁ¤±ÇÀڵ鿡°Ô »ç½Ç ±â¹ÝÀÇ ¿¬±¸ ºÐ¼®À» Á¦°øÇÔÀ¸·Î½á Áß´ëÇÑ ºñÁî´Ï½º °áÁ¤À» Áö¿øÇÕ´Ï´Ù. ±Û·Î¹ú ¾îµå¹ÙÀÌÀú¸® ±â¾÷À¸·Î¼ Á¶¸³ Á¦Á¶, °¡°ø Á¦Á¶, ÇÏÀÌÅ×Å©/ÀüÀÚ Á¦Á¶, ¼ÒºñÀç ½ÃÀåÀÇ Á¦Ç° ¼³°è, °³¹ß, À¯Åë°ú °ü·ÃµÈ ÇÁ·Î¼¼½º¸¦ ¸é¹ÐÈ÷ ¿¬±¸ Á¶»çÇÕ´Ï´Ù. IDC Manufacturing Insights´Â ¿£µåÀ¯Àú »Ó¸¸ ¾Æ´Ï¶ó Çϵå¿þ¾î/¼ÒÇÁÆ®¿þ¾î °ø±Þ¾÷ü, Å×Å©³î·ÎÁö ¼ºñ½º °ø±Þ¾÷üµé¿¡°Ô Áß¿äÇÑ Àǹ̸¦ Áö´Ñ ¸®¼Ä¡ ¹× ºÐ¼® Á¤º¸¸¦ Á¦°øÇÏ°í ÀÖ½À´Ï´Ù.
IDC Retail Insights´Â ¼Ò¸Å»ê¾÷ ½ÃÀå ¹× Å×Å©³î·ÎÁö¿¡ ÃÐÁ¡À» µÐ ¸®¼Ä¡ ±â¹Ý ¾îµå¹ÙÀÌÀú¸® ¹× ÄÁ¼³Æà ¼ºñ½º¸¦ Á¦°øÇÕ´Ï´Ù. ±Û·Î¹ú ¼Ò½Ì ¹× °ø±Þ¸Á¿¡¼ºÎÅÍ ¼ö¿ä ±â¹Ý »óÇ° ±âȹ, ¼ÒºñÀÚ ±¸¸Å °æÇèÀ» ¾Æ¿ì¸£´Â °¡Ä¡»ç½½ Àü ¹üÀ§¸¦ ´Ù·ç¸ç, ÁÖ¿ä ºñÁî´Ï½º À̽´¿¡ ´ëÇÑ µ¶¸³ÀûÀÌ°í ½ÃÀÇÀûÀýÇÑ ºÐ¼® Á¤º¸¸¦ Á¦°øÇÏ°í ÀÖ½À´Ï´Ù. IDC Retail Insights´Â ¼Ò¸Å¾÷üµé°ú ¼Ò¸Å IT °ø±Þ¾÷üµéÀÇ ´ÏÁî¿¡ °É¸Â´Â ¸®¼Ä¡ Æ÷Æ®Æú¸®¿À¿Í ¾îµå¹ÙÀÌÀú¸® ¼ºñ½º¸¦ Àü´ÞÇÕ´Ï´Ù.
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Coverage:
- Energy Insights
- Imaging
- IT Services
- Mobile Phones
- Monitors
- Personal Computers
- Security Appliances
- Server Virtualization
- Servers
- Software
- Storage
- Telecom & Networking
- Workstations
- Other
IDCÀÇ Tracker ¿¬±¸Á¶»ç´Â Àü¼¼°è ½ÃÀå ±Ô¸ð, º¥´õ Á¡À¯À², ±×¸®°í ¼ö¹é°¡ÁöÀÇ Å×Å©³î·ÎÁö ½ÃÀå Àü¸Á¿¡ ´ëÇÑ µ¥ÀÌÅ͸¦ Á¦°øÇÕ´Ï´Ù. Tracker ¿¬±¸ÆÀÀº 80¿©°³ ±¹°¡ÀÇ 300¸íÀÌ ³Ñ´Â Àü¹® ¿¬±¸¿øµé·Î ±¸¼ºµÇ¾î ÀÖÀ¸¸ç, ¿¬±¸¿ø°£ ±ä¹ÐÇÑ Çù¾÷ ÇÁ·Î¼¼½º¸¦ ÅëÇØ ¹Ý±â/ºÐ±â/¿ùº°·Î °ú°Å ¹× ½ÃÀå Àü¸Á µ¥ÀÌÅ͸¦ °í°´µé¿¡°Ô Á¦°øÇÏ°í ÀÖ½À´Ï´Ù. Tracker ¿¬±¸Á¶»ç¸¦ ÅëÇØ IDC°¡ Á¦°øÇÏ´Â °íÀ¯ÇÑ °¡Ä¡´Â ´Ù¸¥ ¾î´À ½ÃÀå ¸®¼Ä¡ ¾÷üµé°úµµ ±¸º°µÇ¸ç, ´ÙÀ½ÀÇ ¼¼ °¡Áö ¿ä¼Ò¿¡ ±â¹ÝÇÕ´Ï´Ù:
IDC¸¸ÀÇ ·ÎÄÃ(local) + ±Û·Î¹ú(global) ¸ðµ¨IDC°¡ µ¶ÀÚÀûÀ¸·Î º¸À¯ÇÑ µ¥ÀÌÅÍ Ç÷§Æû¸Å Tracker ÁÖ±â ÅõÀԵǴ ¹æ´ëÇÑ ±Ô¸ðÀÇ µ¥ÀÌÅÍ inputs
Research By Focus Area - Microsites
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Coverage:
- Business intelligence and data warehousing strategies, tools and services
- Supply chain, workforce, and services operations analytic applications
- Business analytics appliances and services
- Pervasive business intelligence
- Spatial information management
- Decision management
- Data visualization
- Convergence of BI and business process automation
- Unified access to content and data
- Software as a service delivery model for business analytics
- Open source business intelligence solutions
The proliferation of separate applications (both insourced and outsourced) and separate instances of ERP suites make it difficult for business managers to measure business performance. Responding to this need for visibility, implementation of business performance management dashboards is a major area of investment this year. Being able to respond to late-breaking information, requires more. Intelligent process automation reflects the convergence of business intelligence and business process, incorporating BI into operations for improving repeatable, operational decisions.
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Coverage:
- Hardware
- IT Overview
- Services
- Software
Recent IDC research shows that worldwide IT revenue from public IT cloud services is forecast to reach $55.5B by 2014, representing a compound annual growth rate of 27.4%, as the cloud computing model offers a lower cost way for businesses to acquire and use IT. The recent economic downturn has amplified cloud services adoption due to the cost-cutting mantra of most organizations. As such, IDC continues to expand its capabilities around cloud services in order to help organizations understand this rapidly evolving (and growing) phenomenon through continuous research, global analysis, go-to-market services and custom consulting.
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Coverage:
- Broadband
- Digital Marketplace
- Personal Computing
- Multiscreen Experience
- Connected Home
- Application Development Ecosysytem
IDC examines consumer markets by devices, applications, networks, and services to provide complete solutions for succeeding in these expanding markets. IDC's consumer knowledge is far reaching with comprehensive research services that cover all major geographies, device platforms and technologies, and service or subscription offerings. Through interviews and surveys in distinct areas such as gaming, audio, video, home networking, automotive, and broadband, IDC provides insights on buyer requirements, as well as applications and services, technology awareness, branding, usage patterns, and buying intentions.
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Coverage:
- Audio Podcast
- Blogs
- iView
- Video Podcast
- Webcasts
- Analyst Connection
- Dat-a-Glance
- Excerpt
- Executive Brief
- Graphic Package
- Newsletter Service
- Technology Spotlight
- Top Line
- Vendor Spotlight
- White Paper
- Workbook
- Analyst Speaker - Online
- Analyst Speaker - Onsite
- Custom Event Support
- Executive Seminars
- Sponsored Events
- Webcast Event Management
Multimedia
Custom Content
Events
IDC's Global Go-to-Market Services (GMS) allows you to execute tactical marketing programs that leverage IDC's respected brand. From a single call to action to a broad, multi-touch, global media campaign, GMS will enhance your lead generation, market awareness, sales training, or channel education program. This is all done through the power of third-party, independent content-based marketing.
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Coverage:
- Green ICT
- Green Business
- Green Energy
Businesses and consumers are heading down the "green" path. They seek alternative energy sources, consider "green buildings," and strive to reduce their own carbon footprints.
What's really driving green and where are the opportunities in the areas of technology, business, and energy? How will this heightened consciousness impact global economies and how will businesses and consumers navigate this winding path toward sustainability?
IDC Energy Insights provides research-based advisory and consulting services focused on market and technology developments in the energy and utility industries, including the utility and oil & gas segments, and provides independent, relevant analysis focused on key business and technology issues. IDC Energy Insights serves a diverse global client base, including electric, gas and water utilities, IT suppliers, independent power producers, retail energy providers, oil and gas companies, equipment manufacturers, government agencies, financial institutions, and professional services firms.
IDC Financial Insights provides independent research, custom consulting, and detailed multiclient studies on the technology issues and challenges facing the financial services industry. Its global research covers topics of strategic importance to corporate and retail banks, insurance carriers, and asset management, securities, and brokerage firms. In addition to the United States, local practices in Asia/Pacific, Canada, Europe, and Latin America add in-depth regional viewpoints.
IDC Government Insights is uniquely qualified to track, analyze, and forecast government technology spending based on in-depth government budget and spending analysis globally. Expert analysts examine IT value based on government-defined key result areas; decipher policy and regulatory goals to identify game-changing government strategies and inform critical decision making; and survey government decision-makers to determine effectiveness of IT vendors' go-to-market strategies.
IDC Health Insights provides health and life science industry executives, and the suppliers who serve them, with market research and advisory services. The company's coverage spans the entire health industry value chain and closely follows the payer, provider and life science markets with special emphasis on developing and employing strategies that leverage IT investments to maximize organizational performance. Staffed by expert analysts and consultants with extensive industry experience, IDC Health Insights delivers a portfolio of offerings that are relevant to both IT and business needs.
IDC Manufacturing Insights provides business and IT decision-makers with fact-based research and analysis to inform and support critical business decisions. The global independent research and advisory firm closely follows processes associated with the design, development and distribution of goods across markets including Discrete Manufacturing, Process Manufacturing, High Tech/Electronics Manufacturing, and Consumer Packaged Goods. IDC Manufacturing Insights' research and analysis is critical for end-users, as well as hardware and software suppliers, and technology service providers.
IDC Retail Insights provides research-based advisory services and custom research focused on market and technology developments in the retail industry, covering the entire retail value chain - from global sourcing and supply chain to demand-based merchandise planning, straight through to the consumer shopping experience - providing independent, timely, and relevant analysis focused on key business issues. IDC Retail Insights provides a portfolio of research and advisory services that are relevant to the needs of retailers and retail IT suppliers.
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Coverage:
- Smart Fair Market Value
- Smart Analysis
- Smart Buy
- Smart Index
IDC Advisory Tools form a growing set of solutions designed to ensure that your technology purchasing and deployment decisions are optimized. IDC has been the pioneer in developing these valuable tools and is the unmistakable leader in the industry for a rigorous, fact-based approach to facilitating IT decision making. Our mission is to turn your IT expenditures into sound investments.
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Coverage:
- The maturing IT industry landscape
- Budgeting, planning, and reporting
- Sales & Marketing Automation
- Organization structures and skill sets
- Sales Productivity
IDC's Executive Advisory Group provides Marketing and Sales Executives with critical insights and research-based information to plan investments, prepare operations, mobilize resources and measure results.
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Coverage:
- Security hardware, software and services
- Cloud security
- Identity and access management
- Mobile security/consumer security
- Security appliances
IDC examines enterprise, mid-tier, and consumer security solutions covering the full spectrum of hardware, software and services required to execute business critical security processes. Through primary and secondary research, including customer surveys and interviews, IDC provides insights on buying behavior, go-to-market business models, Identity & Access Management (IAM) and multiple other areas of coverage. Subscribers to IDC security research receive direct access to industry analysts, who can supply competitive analysis and act as an early warning system for security market changes.
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Coverage:
- Increased visibility into SMB end user buying behavior
- A holistic understanding of the SMB competitive landscape
- Analysis of new approaches to meeting SMB needs in products and implementation
- A view of the SMB market's future with continuous intelligence about shifts in momentum and the underlying reasons behind it
- Actionable advice for taking advantage of existing and emerging SMB opportunities
IDC expects a variety of evolutionary and revolutionary changes to take place in the small and medium-sized business (SMB) technology market that will drive opportunities on both a worldwide and regional basis. Based on this, and with in-depth knowledge of key technology areas where SMB offerings are dominant.
Key questions answered by IDC's SMB research include:
What are the current levels and future plans for technology adoption among SMBs?Where are the best partnering opportunities and how can What value propositions and messaging most resonate with SMB customers?
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Coverage:
- Enterprise Fixed and Mobile Services
- Consumer Fixed and Mobile Services
- Devices
- Enterprise Communications Infrastructure
- Service Provider Network Infrastructure
IDC is the premier global provider of market intelligence, advisory services, and events for the Telecom and Networks sector. Its mission is to assist Telecommunications and Networking businesses, as well as the investment community, to make tactical and strategic decisions on technology and business planning. More than 150 IDC analysts provide global, regional, and local expertise on Telecom and Networks opportunities and trends in over 40 countries worldwide.
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Coverage:
- Benchmarking Metrics
- Vertical Market IT Spending
- Hardware
- Services
- Software
- Telecom/Networks
IDC's Vertical Markets research group leverages the expertise of both IDC's technology and industry analysts to offer qualitative and quantitative IT spending, vendor share and trend analysis across 18 industry and 7 company-size bands. The products quantify historical adoption, current IT budgets, project future spending and develop vendor share analysis and market entry guidance for 11 hardware, 80+ software, 14+ service and telecom/enterprise networks markets. Interlocked data enables interactive queries by region, technology, industry, company size, and by companies themselves.
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Coverage:
- Server
- Storage
- Software
- Virtualization Management
IDC has a team of seasoned worldwide analysts across their hardware, software and services teams that provide insight and guidance to clients on the rapidly evolving Virtualization market. These analysts are able to provide unique insight as customer move from leveraging virtualization as a consolidation tools to a platform for building private and public clouds in the future. These analysts have deep relationships with leading-edge customers and deep primary research with thousands of IT organization on a global basis.